Lara Day

After starting her career at Manning Selvage & Lee in Chicago, Lara returned home to her hometown of Denver to join Larry Holdren at Charney/GBSM, local public relations boutique. Today, Lara is a reputation management, media and community relations expert. In addition to working with media throughout the country and managing proactive media relations efforts on behalf of Pure’s clients, Lara is the lead trainer of Pure’s extensive communications training program.  Armed with a video camera and 10 years of experience asking tough questions and offering sound advice, Lara ensures Pure’s clients are prepared for any number of communications situations. 

 
Lara earned her bachelor's degree in journalism from the University of Colorado and joined Pure in 2004. Outside of the office, she spends her time with her husband and two boys.